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Dealer Impact Systems Adds Automatic Human Voice Over Capabilities to Dealerships' Digital Reach and Video Marketing Solutions

January 4, 2010 (Des Moines, IA) –Dealer Impact Systems (DI), a leading provider of digital marketing and reach solutions, is once again raising the bar for automotive dealers seeking to elevate their online inventory presence across the Internet. The company today launched their AHVO or "Automatic Human Voice Over" application, the latest addition to the company's comprehensive suite of video and digital reach products developed exclusively for auto dealers.

DI customers can add AHVO to their current digital marketing solution with a single phone call—no onsite or system upgrades are required. Once enabled, the AHVO application automatically pulls nightly inventory information from the dealer's videos and generates vehicle-specific descriptive commentary from an existing bank of thousands of pre-recorded voice clips. The AHVO application then auto-creates a complete human voiceover clip for the video, including detailed vehicle information, as well as geographical and dealership information. The human voice clips not only enhance customer experience, they also boost search engine results rankings.

Voice Clips Automatically Generated
"Even with recent improvements in text-to-speech technology, studies show that consumers recognize and prefer a real human voice to computer generated speech," said Brian Cox, president and founder of Dealer Impact Systems. " That's why we took the time and resources necessary to ensure that our voice bank is extremely comprehensive."

DI has long been committed to helping automotive dealerships promote their inventory listings across the digital landscape as quickly and seamlessly as possible. "AHVO significantly shortens the time it takes to get a vehicle that's sitting on the lot into the dealership's Internet marketing promotions in a powerful way," said Cox.

DI customers can add the AHVO enhancement to their current digital marketing system for $150 per video license per month. There is no set up fee.

About Dealer Impact Systems
Dealer Impact Systems is a digital marketing and reach solutions provider which helps automotive dealerships leverage current and emerging digital technologies, including all-types of social media, to increase online presence, generate new sales leads, and build customer relationships. Founded in 2000, the company has built, and retained, a national customer base by developing, customizing, and supporting a comprehensive suite of digital marketing solutions that meet the varied online business needs of each dealer client. Dealer Impact Systems is a privately-held company and is headquartered in Urbandale, Iowa.

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