The Dealer Impact Blog » search engine optimization http://dealerimpact.com/blog Dealer Focused. Results Driven. Fri, 06 Jan 2012 20:37:13 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Facebook Page SEO http://dealerimpact.com/blog/2011/06/08/facebook-page-seo/ http://dealerimpact.com/blog/2011/06/08/facebook-page-seo/#comments Wed, 08 Jun 2011 13:20:09 +0000 DI Admin http://dealerimpact.com/blog/?p=665 Facebook has teamed up with BrightEdge to educate the industry on Facebook page SEO.

Titled ‘Facebook for Social SEO,‘ the document gives brands and companies tips on the best practices to drive organic search performance for Facebook pages. We’ve embedded the white paper below. And the two companies will also conduct a webinar this month designed to get top brands better educated on improving rank of their pages.

via Techcrunch

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The +1 button is shorthand for “this is pretty cool” or “you should check this out.”

Click +1 to publicly give something your stamp of approval. Your +1′s can help friends, contacts, and others on the web find the best stuff when they search.

To find out more click here.

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]]> http://dealerimpact.com/blog/2011/03/09/google-places-customer-stories/feed/ 0 Post vehicle inventory out to Craigslist, get more links back to your site http://dealerimpact.com/blog/2009/06/29/post-vehicle-inventory-out-to-craigslist-get-more-links-back-to-your-site/ http://dealerimpact.com/blog/2009/06/29/post-vehicle-inventory-out-to-craigslist-get-more-links-back-to-your-site/#comments Mon, 29 Jun 2009 14:18:46 +0000 blog@dealerimpact.com http://www.dealerimpact.com/blog/2009/06/29/post-vehicle-inventory-out-to-craigslist-get-more-links-back-to-your-site/ Need more exposure for your inventory? Want more links pointing back to your site? Instead of just having one landing page (your website) why not have 10′s if not 100′s of landing pages? Social networking is making all of this possible and if you’re not participating then you’re falling behind.

In a recent blog post, we discussed the idea of putting your inventory videos out on YouTube. These videos each have their own URL with keywords which all link back to your dealer website. Along the same lines, Craigslist is another option for you to penetrate specific geographic markets. YouTube is an international sensation (as is Craigslist) but with Craigslist there are metropolitan networks where you can post an ad. Customers then search these listings by city/region to find local deals.

Dealer Impact has programmed the functionality to automatically generate a nicely formatted HTML ad with your vehicle’s information automatically populated into it – full of pictures, information, and links back to your site. Just like with YouTube, search engires are able to index each and every one of these pages for keywords. Even if a customer isn’t searching specifically on the Craigslist site, they could still find your ad by searching a specific enough phrase on a search engine such as Google.

For a sample Craigslist ad, visit: http://www.di-web2.net/craigslist/sample.html

From a marketing standpoint, notice how the branding of the dealer website is retained through to the ad. If you’re familiar with Craigslist, most ads you see have a plain white background, typically a lump of text that is hard to read, and some ads don’t even contain photos. With the thousands and thousands of ads posted on Craigslist, you only have those initial few seconds to grab their attention and get them to read on. We believe in branding your ads to your dealership, providing a professional looking landing page to convert more leads into sales.

For more information on listing your inventory on Craigslist, please call Sales at 877.334.9638

]]> http://dealerimpact.com/blog/2009/06/29/post-vehicle-inventory-out-to-craigslist-get-more-links-back-to-your-site/feed/ 0 The Factor x 10 drives traffic from social media and video portals http://dealerimpact.com/blog/2009/06/28/the-factor-x-10-drives-traffic-from-social-media-and-video-portals/ http://dealerimpact.com/blog/2009/06/28/the-factor-x-10-drives-traffic-from-social-media-and-video-portals/#comments Mon, 29 Jun 2009 04:14:16 +0000 blog@dealerimpact.com http://www.dealerimpact.com/blog/2009/06/28/the-factor-x-10-drives-traffic-from-social-media-and-video-portals/ The Factor of 10 increases a website’s chances of being found by a factor of 10. The program creates 10 Points of Presence (POPs) out on the internet to increase your chances of being found and at the same time increasing your current website’s popularity with all the search engines like Google, Yahoo, and MSN.

Each of these pages is specially formulated (SEO) for the search engine spiders to find and index their content, thus by creating these satellite websites out on the web we create a network of doorways for people to find you. These satellite pages can exist anywhere, even inside the Facebook network.

Factor x10 - Increase your website's searchability by a Factor of 10

The Factor x10 Examples:
Satellite Pages

Facebook Fanpages

YouTube Channels

Please contact us to find out more about the Factor of 10 and make it easier for customers to find you vs. your competition.

Brian Cox

President

Dealer Impact Systems

www.dealerimpact.com

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